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BEINTOO DATA DRIVEN COMPANY

Advanced solutions for digital advertising campaigns and mobile marketing strategies

MEDIASET GROUP

DATA DRIVEN COMPANY

We strategically develop innovation to offer advanced solutions and the benefits of a data-driven approach to our clients, through digital marketing and mobile advertising campaigns.

We use proprietary technologies to plan full-funnel advertising actions, covering the entire purchase journey (from brand awareness to drive-to-store), paying special attention both to the consumer point of view and the company’s brand value and brand safety.

We promote memorable mobile experiences which are not invasive for the customer.

OUR
TECHNOLOGY

 

Beintoo’s technology is based on a proprietary SDK which collects anonymous geolocation signals from users who have given their explicit prior consent.

The SDK allows us to achieve the highest accuracy of analysis and translate the collected data into valuable insights, allowing us to accurately reconstruct consumer habits and tastes: We use this type of information to support companies, for both promotional and strategic purposes.

With a panel of millions of users in Italy, Spain, and Germany, and thanks to our partners, we are also able to cover the rest of the world’s territory, guaranteeing high quantitative and qualitative standards.

With data collected every day, we can reach the right audience with highly personalized messages and the most appropriate moments of the day.

SERVICES BEINTOO

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AUDIENCE & MEDIA

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MEDIA & ADVERTISING

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LATEST NEWS

CORPORATE
March 6, 2024

Beintoo joins forces with Samba TV to launch advanced targeting capabilities in Spain and Germany

Advertisers can unlock first-party TV audience insights to boost incremental reach at scale. Beintoo, the data-driven digital advertising company and subsidiary of Mediaset Group (part of the holding company MFE…
Richard Wagner Head of Sales Beintoo GermanyCORPORATE
September 12, 2023

Beintoo expands international footprint in Germany with Head of Sales Richard Wagner.

  Beintoo, a data-driven company of the Mediaset Group (part of the holding company MFE - Media For Europe), pursues its goal of European expansion by announcing Richard Wagner as…
CORPORATE
July 7, 2022

Mosaic: the new ID. Free targeting solution by Beintoo

The data company part of the Mediaset Group launches on the market the first geo-behavioral targeting solution which can also reach the Free Users ID. In recent years, due to…